Branding and Logo Design

Why is branding important?

Branding and marketing both go hand-in-hand. While marketing has the goal of reaching out and connecting with your audience, how you are received and remembered by your customers is all branding.

While great marketing relies on real stories, branding gets its effectiveness from your core values and strengths. A solid branding effort means you have a strong, well-defined personality as a company– everybody knows what you stand for and what you’re all about.

For branding, both creativity and consistency are key.

Brand continuity. Having a cohesive brand across all your company’s collaterals, sales and marketing materials, product photos, personal branding photography, and other contact points can definitely make a huge impression on your customers.

In a world where there’s a brand for everything, how do you make your brand stand out from the rest? We recognize that behind each successful brand is a distinct personality; our job is to show the world who you really are.

Is your brand witty and charming? Smart and savvy? Innovative and disruptive? Honest and sincere? Effortlessly classic? We partner closely with you to learn the ins and outs of your business, get to know your team, and understand your long-term goals. We will build a lasting relationship with your company so we’re always ready to deliver compelling design elements that seamlessly align with who you are–every time.

DESIGN SERVICES

Make it easy for customers to choose you.

In a world full of brands, clients are overwhelmed with options. Manage the perception of your business and differentiate yourself from your competition through compelling brand identity.

Brand Design Services Include:

• Company Logo • Business Card Design

• Branding Standards Document • Company Letterhead (Digital and Print)

• Email Signature Composition • Company Flyer Design

• Thank You Card Design • Envelope Design

• Sign packages • Packaging

• Marketing • Large-format imagery

It starts with your logo, and how it best communicates your company’s goals and intentions.

We design your corporate branding requirements, which may include your business card design, your letterheads, flyers, brochures, and more.

You’ll also want to extend your corporate branding to your company’s social media channels and online presence. Our Personal branding photography completes your brand and online presence.

We also cover your other print requirements, when you want to attend a trade show, banners, vehicle graphics, window graphics, A-frames, and signs, among others.

Whether on paper or online, we can design it, implement it, communicate it to your potential customers and help you bring in new business. We partner with local and online vendors for print production and installation of our designs to ensure the quality of our design is reflected in your final in-hands product.

PRINT SERVICES

Well-executed print materials only help improve your brand’s reputation, and also helps keep you top-of-mind. When it’s finally time for a customer to make a purchase, they think about you more than any other player within your space.

We help our clients with a variety of printed collateral. Here are some examples of the types of print projects we work on the most:

• Digital • Business Cards • Posters

• Letterheads • Envelopes • Aframes

• Flyers • Brochures • Signs

• Banners • Stickers • Packaging

• Door Hangers • Mailers • Trade Shows

• Presentation Folders • Rack cards • Window Vinyl

• Door Vinyl • Packaging • Building Signage

• Flags • Vehicle graphics

PHOTOGRAPHY SERVICES

Product photography is hotter than ever, and the reason is simple. In our world of online shopping, where millions of products are sold online, there’s a great need for good, clean, product photography that represents your brand.

Branding Photography is taking your brand message, your mission, your colors, and your unique personality and bringing it all together in an amazing photoshoot that your clients will connect with you. Personal Branding Photography is exactly what it sounds like, photography for your brand that focuses on your personality and vision for your business.

All design projects are custom. Contact me today for a free quote.

APPLY NOW!

“Heidi Meckle has done the graphic design for Caruso’s Sandwich Company for over 4 years (?). She has been the creator of everything graphic for our business; from menu’s to coupon’s, Gift certificates, marketing campaigns, everything! Working with Heidi is a delight. She understands what we are looking for. Without a lot of effort on our part she turns an idea into marketing materials. She is fast, efficient, reliable and creative. Caruso’s Sandwich Company highly recommends Heidi Meckle of H&M Design! ”

— Chelle C